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WHAT IS MARKETING?

Marketing was invented to meet the needs of the market in exchange for profit for the companies that use it to develop.
Marketing is an English concept, which is translated into Spanish as marketing or marketing. It is about the discipline dedicated to the analysis of the behavior of markets and consumers. Marketing analyzes the commercial management of companies to capture, retain and retain customers in order to satisfy their needs. Some phrases where the term is used are: "We will hire...

STRATEGIC MARKETING

Strategic marketing is based on an analysis of the market opportunities. It consists of knowing which customers I want to contact, finding out their needs and wishes, and whether my product or service meets these needs. To this end, an internal analysis must also be carried out to estimate the potential of my company against that of competitors in...

DIGITAL MARKETING

Digital marketing or online marketing is the development of advertising and marketing strategies through digital media, in which all the techniques used in the off-line world are imitated and translated into the online world in the same way, for example, news appears in digital marketing. Tools such as search engines such as Google, new social networks and the possibility...

NICHE MARKET

A niche market is the subset of the market that focuses on a specific product. The market niche defines the characteristics of the product designed to meet the specific needs of the market, as well as the price range, the quality of the production and the demography to which it is intended. It's also a small market segment. Not...

WHAT IS THE ECONOMY ?

Economics is a social science that studies how to manage available resources to meet human needs. It also studies the behavior and actions of human beings. As the planet's resources are scarce and unfortunately not all of us can dispose of everything, we are forced to manage these assets to obtain what we lack. Economic science involves the decision-making of...

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